The music video for Kevin Ross’ “Look My Way,” directed by Steven Jon, follows the singer as he attempts to approach a woman he finds attractive. First, he spots her in a coffee shop, but another man is also interested in her. Later, he sees her again while on a run, but before he can speak to her, he is wrongly accused of car theft by a female officer. The viewer must watch the full video to see if Ross is able to make a connection with the woman.
“Look My Way” is the lead single from Ross’ forthcoming album, Midnight Microdose, set to be released later this year. The song, released on January 27 on Ross’ Art Society Music Group and in partnership with EMPIRE, has already garnered over 500,000 streams on Spotify. It currently sits at No. 20 on Billboard’s Adult R&B Airplay chart.
Ross’ previous EP, Drive 2, was released in 2021 and featured hit singles “Sweet Release” and “Looking For Love.” “Sweet Release” peaked at No. 8 on the Adult R&B Airplay chart, while “Looking For Love” reached No. 9. Ross also contributed two songs to Creed III: The Soundtrack, “Headhunters” with WESTSIDE BOOGIE and Cozz, and “Heavy Is The Head,” which was performed by Baby Rose.
In addition to his studio work, Ross has a few live performances scheduled in the coming months. He will perform at Bruton Theatre in Dallas, Texas on March 18, and has shows scheduled in Philadelphia, Pennsylvania, Nashville, Tennessee, and New York City in April. Tickets are available at kevinrossmusic.com.
